Legal · COORD Ltd.

Terms & conditions.

Welcome to COORD, an intelligent wardrobe and styling platform. These Terms & Conditions (“Terms”) govern your access and use of our website, mobile app, and services (the “Services”). By using COORD, you agree to comply with these Terms. If you do not agree, you should not use the Services.

Effective date
6 March 2026
Governing law
England & Wales
Entity
COORD Ltd.
Questions
contact@coord.ltd

Acceptance of terms

By accessing or using COORD, you agree to be bound by these Terms and our Privacy Policy. If you do not agree to these Terms or the Privacy Policy, you must not use the Services.

Eligibility and account registration

You must be at least 16 years old to use COORD. By using the Services, you represent and warrant that you are at least 16 years of age.

User representations and warranties

When you create an account, you represent and warrant that:

  • You have the legal capacity and authority to enter into this Agreement.
  • You will provide accurate, current, and complete information.
  • You will maintain and update your information to keep it accurate.
  • You are not under the minimum age requirement specified above.
  • You will not access the Services through automated or non-human means (bots, scripts, etc.).
  • You will not use the Services for any illegal or unauthorised purpose.
  • Your use of the Services will not violate any applicable law or regulation.

You agree to

  • Maintain the confidentiality of your login credentials.
  • Be responsible for all activity that occurs under your account.
  • Notify us immediately of any unauthorised use of your account.

Inaccurate information: If you provide any information that is untrue, inaccurate, not current, or incomplete, we have the right to suspend or terminate your account.

App access and service availability

COORD is continuously evolving. As we develop and improve the platform:

  • Features, functionality, and interface may change as we improve the experience.
  • The Services are provided on an “as-is” basis with no guarantee of availability, performance, or uptime.
  • We may modify, suspend, or discontinue any feature or aspect of the Services at any time.
  • Access may be limited, interrupted, or restricted during maintenance or updates.

We appreciate your feedback as we continue to improve COORD.

User content and licence

a. Your content

When you upload wardrobe items, clothing images, outfit photos, or other personal content to COORD, you:

  • Retain full ownership of your content.
  • Grant COORD a non-exclusive, worldwide, royalty-free licence to use, display, process, and store your content solely for the purpose of delivering and improving our Services (including wardrobe functionality, outfit suggestions, and virtual try-on features).
  • Represent and warrant that you own or have the necessary rights to upload the content.
  • Represent that your content does not violate any third-party rights or applicable laws.

b. Content restrictions

You agree not to upload or share content that:

  • Contains nudity, sexually explicit material, or pornography.
  • Depicts violence, illegal activities, or harmful behaviour.
  • Infringes on intellectual property rights, privacy rights, or other rights of third parties.
  • Contains hate speech, harassment, or discriminatory content.
  • Includes personal information of others without their consent.
  • Is deceptive, fraudulent, or misleading.
  • Solicits personal information from anyone under 18 or exploits minors.
  • Contains viruses, malware, or other malicious code.

c. Content removal

We reserve the right to remove any content that violates these Terms or that we deem inappropriate, without prior notice. Repeated violations may result in account termination.

If you choose to share outfits publicly or with other users, you understand that shared content may be visible to other users or the public and you are responsible for what you choose to share.

d. Feedback and suggestions

If you provide us with feedback, suggestions, or ideas about COORD (“Feedback”), you grant us a worldwide, perpetual, irrevocable, royalty-free licence to use and implement such Feedback without any obligation or compensation to you. We do not claim ownership of your Feedback, but we are free to use it to improve our Services. You acknowledge that by accepting your Feedback, we do not waive any rights to use similar ideas previously known to us, developed by our employees, or obtained from other sources.

Prohibited activities

You agree not to:

  • Use the Services for any unlawful purpose or in violation of these Terms.
  • Impersonate any person or entity, or falsely represent your affiliation with any person or entity.
  • Attempt to gain unauthorised access to the Services, other user accounts, or computer systems.
  • Use automated tools, bots, scrapers, or similar means to access or collect data from the Services.
  • Reverse engineer, decompile, disassemble, or attempt to extract source code from the Services.
  • Interfere with or disrupt the integrity or performance of the Services.
  • Transmit viruses, malware, or any other malicious code.
  • Harass, abuse, threaten, or intimidate other users.
  • Resell, redistribute, or commercially exploit any part of the Services without our express written permission.
  • Collect or harvest personal information about other users.
  • Use the Services in any manner that could damage, disable, or impair our servers or networks.
  • Submit false or misleading information.
  • Create user accounts by automated means or under false pretenses.
  • Bypass any measures designed to prevent or restrict access to the Services.
  • Use the Services to send spam, chain letters, or other unsolicited communications.
  • Sell or otherwise transfer your account or profile.

Intellectual property rights

a. COORD’s property

All intellectual property rights in the COORD platform, including but not limited to:

  • The app design, interface, and user experience.
  • Logos, trademarks, and branding.
  • Software, code, and algorithms.
  • AI models and styling recommendations.
  • Content created by COORD.

are owned by or licensed to COORD Ltd. You may not copy, modify, distribute, sell, or create derivative works based on any part of the platform without our express written permission.

b. Trademarks

COORD and associated logos are trademarks of COORD Ltd. You may not use our trademarks without prior written consent.

c. Limited licence to you

We grant you a limited, non-exclusive, non-transferable, revocable licence to access and use the Services for your personal, non-commercial use, strictly in accordance with these Terms.

Third-party services and links

COORD integrates with trusted third-party service providers across the following categories:

  • Authentication and identity providers.
  • Cloud hosting, database, and secure storage infrastructure.
  • AI and machine learning processing.
  • Application monitoring, crash reporting, and performance tracking.
  • Mobile app distribution and development infrastructure.

Your use of these services is subject to their respective terms and privacy policies. We expressly disclaim any liability in connection with your use of these third-party services.

The Services may contain links to third-party websites or resources. These links are provided for your convenience only. COORD does not:

  • Control or endorse third-party websites.
  • Make any representations about third-party content.
  • Accept responsibility or liability for third-party services.

Your interactions with third-party websites are solely between you and the third party. You agree to hold us harmless from any liability that may result from the use of links that appear on the Services.

Mobile application licence

a. Use licence

If you access COORD via a mobile application, we grant you a revocable, non-exclusive, non-transferable, limited right to install and use the mobile application on wireless electronic devices owned or controlled by you, strictly in accordance with these Terms.

You shall not:

  • Decompile, reverse engineer, disassemble, attempt to derive the source code of, or decrypt the application.
  • Make any modification, adaptation, improvement, enhancement, translation, or derivative work from the application.
  • Violate any applicable laws, rules, or regulations in connection with your access or use of the application.
  • Remove, alter, or obscure any proprietary notice posted by us or our licensors.
  • Use the application for any revenue-generating endeavour or commercial enterprise for which it is not designed.
  • Make the application available over a network permitting access by multiple devices or users at the same time.
  • Use the application to create a competitive product, service, or software.
  • Use the application to send automated queries or unsolicited commercial email.
  • Use any proprietary information or interfaces in the design, development, or distribution of any applications or devices for use with the application.

b. Apple and Android devices

The following terms apply when you use the mobile application obtained from the Apple App Store or Google Play Store:

  • The licence granted to you is limited to a non-transferable licence to use the application on a device utilising Apple iOS or Android operating systems, in accordance with the usage rules in the applicable App Store’s terms of service.
  • We, not Apple or Google, are solely responsible for COORD and its content, maintenance, and support services.
  • In the event of any failure of the application to conform to any applicable warranty, you may notify the applicable App Store provider, and they may refund the purchase price (if any). To the maximum extent permitted by law, the App Store provider will have no other warranty obligation.
  • We, not the App Store providers, are responsible for addressing any claims relating to the application or your use of it, including product liability claims, claims that the application fails to conform to legal requirements, and claims arising under consumer protection or similar legislation.
  • You must comply with applicable third-party terms when using the application (e.g., wireless data service agreements).
  • Apple and Google are third-party beneficiaries of these Terms as they relate to your use of the mobile application, and have the right to enforce these Terms against you.

Privacy and data protection

Your use of COORD is governed by our Privacy Policy. By using the Services, you consent to our collection, use, and disclosure of your information as described in the Privacy Policy.

Key points include

  • We collect personal information to provide and improve our Services.
  • We use your clothing images to create your wardrobe and generate outfit suggestions.
  • We do not sell your personal data to third parties.
  • You have rights to access, correct, and delete your data.

For full details, please review our Privacy Policy.

User data and backups

While we perform regular routine backups of data, you are solely responsible for all data that you upload or that relates to any activity you have undertaken using the Services. You agree that we shall have no liability to you for any loss or corruption of any such data, and you hereby waive any right of action against us arising from any such loss or corruption of such data.

Account termination

a. Termination by COORD

We reserve the right to suspend or terminate your access to the Services, with or without notice, if:

  • You violate these Terms.
  • You engage in fraudulent, abusive, or illegal activity.
  • Your account has been inactive for an extended period.
  • We are required to do so by law.
  • We discontinue the Services entirely.
  • We believe such action is necessary to protect our rights, property, or the safety of our users.

If we terminate or suspend your account, you are prohibited from registering and creating a new account under your name, a fake or borrowed name, or the name of any third party.

b. Termination by you

You may delete your account at any time by:

  • Using the ‘Delete Account’ option in the app profile.
  • Contacting us at contact@coord.ltd.

c. Effect of termination

Upon termination of your account:

  • Your access to the Services will be immediately revoked.
  • We reserve the right to delete all your data, including User Content, in the normal course of operation.
  • Your data cannot be recovered once your account is terminated or cancelled.
  • You will no longer be able to access your wardrobe or saved outfits.
  • Certain provisions of these Terms will survive termination and continue to apply.

Disclaimers and warranties

To the maximum extent permitted by law:

a. Service disclaimers

THE SERVICES ARE PROVIDED ON AN “AS-IS” AND “AS-AVAILABLE” BASIS WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO:

  • Warranties of merchantability, fitness for a particular purpose, or non-infringement.
  • Warranties that the Services will be uninterrupted, secure, or error-free.
  • Warranties regarding the accuracy, reliability, or quality of any content, information, or recommendations.

We do not warrant that the Services will meet your requirements or that any defects will be corrected.

b. AI and styling recommendations

We do not guarantee that:

  • Virtual try-on features will be accurate or realistic.
  • Outfit suggestions will meet your personal style preferences or expectations.
  • Colour rendering or fit predictions will be precise.
  • AI-generated recommendations will be error-free or suitable for all occasions.

DO NOT RELY ON OUTPUT FROM AI FUNCTIONS WITHOUT INDEPENDENTLY VERIFYING ITS ACCURACY AND SUITABILITY FOR YOUR NEEDS.

Our styling suggestions and virtual try-on features are provided for entertainment and inspiration purposes. You are responsible for your own fashion and purchasing decisions.

c. No professional advice

COORD does not provide professional fashion consulting, personal shopping services, or wardrobe management advice. The Services are for personal, non-professional use only.

d. Third-party services

We make no warranties or representations about third-party services integrated with COORD. We are not responsible for the accuracy, reliability, or availability of third-party services.

Limitation of liability

To the maximum extent permitted by UK law:

a. Excluded damages

COORD Ltd, its directors, officers, employees, and affiliates will not be liable for any:

  • Indirect, incidental, special, consequential, or punitive damages.
  • Loss of profits, revenue, data, or business opportunities.
  • Damages resulting from your use or inability to use the Services.
  • Damages arising from unauthorised access to your account or content.
  • Damages from errors, bugs, or technical failures.
  • Personal injury or property damage resulting from your use of the Services.
  • Bugs, viruses, or malicious code transmitted through the Services.
  • Unauthorised access to our servers or your personal information stored therein.
  • Any interruption or cessation of transmission to or from the Services.

b. Liability cap

In any event, our total liability to you for all claims arising from or related to the Services shall not exceed the greater of:

  • The amount you paid to COORD in the 12 months prior to the claim, or
  • £100 (one hundred pounds sterling).

c. Jurisdictional exceptions

Some jurisdictions do not allow the exclusion or limitation of certain warranties or damages. If these laws apply to you, some or all of the above disclaimers or limitations may not apply, and you may have additional rights.

d. Non-excludable liability

Nothing in these Terms excludes or limits our liability for:

  • Death or personal injury caused by our negligence.
  • Fraud or fraudulent misrepresentation.
  • Any liability that cannot be excluded under UK law.

e. Fundamental basis

The disclaimers and limitations in this section are a fundamental part of the basis of our Agreement, and we would not provide the Services without such disclaimers and limitations.

Indemnification

You agree to indemnify, defend, and hold harmless COORD Ltd, its officers, directors, employees, agents, affiliates, successors, and assigns from and against any and all claims, liabilities, damages, losses, costs, and expenses (including reasonable legal fees) arising from or related to:

  • Your use or misuse of the Services.
  • Your violation of these Terms.
  • Your violation of any rights of another person or entity.
  • Content you upload or share through the Services.
  • Your breach of any representations or warranties made herein.
  • Your violation of any applicable law or regulation.
  • Any claim that your content infringes or violates any third-party rights.

We reserve the right, at your expense, to assume the exclusive defence and control of any matter for which you are required to indemnify us, and you agree to cooperate with our defence of such claims. We will use reasonable efforts to notify you of any such claim upon becoming aware of it.

Changes to these terms

We reserve the right to modify or update these Terms at any time. If we make material changes, we will notify you by:

  • Sending an email to the address associated with your account.
  • Displaying an in-app notification.
  • Posting a notice on our website at coord.world.

Material changes will take effect 30 days after notice is provided.

Your continued use of COORD after changes take effect constitutes your acceptance of the revised Terms. If you do not agree to the modified Terms, you must stop using the Services and may delete your account.

The “Effective date” at the top of these Terms indicates when the Terms were last updated.

Dispute resolution

a. Informal resolution

Before filing any formal claim, you agree to contact us at contact@coord.ltd to attempt to resolve the dispute informally. We will attempt to resolve the dispute through good-faith negotiations for at least 30 days from the date we receive your notice. Your notice must include:

  • Your name and contact information.
  • A description of the dispute.
  • The relief you seek.

b. Governing law

These Terms are governed by and construed in accordance with the laws of England and Wales, without regard to conflict-of-law principles.

c. Jurisdiction

If informal resolution fails, any disputes arising from or relating to these Terms or the Services shall be subject to the exclusive jurisdiction of the courts of England and Wales. You agree to submit to the personal jurisdiction of such courts.

General provisions

a. Entire agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and COORD Ltd regarding the Services and supersede all prior agreements and understandings.

b. Severability

If any provision of these Terms is found to be unenforceable or invalid, that provision will be limited or eliminated to the minimum extent necessary, and the remaining provisions will remain in full force and effect.

c. Waiver

Our failure to enforce any right or provision of these Terms will not be deemed a waiver of such right or provision.

d. Assignment

You may not assign or transfer these Terms or your rights hereunder without our prior written consent. We may assign these Terms without restriction, including to a parent, subsidiary, acquirer of assets, or successor. Any assignment in violation of this provision shall be null and void.

e. No agency

Nothing in these Terms creates any agency, partnership, joint venture, or employment relationship between you and COORD.

f. Force majeure

We will not be liable for any delay or failure to perform resulting from causes outside our reasonable control, including but not limited to:

  • Acts of God, war, terrorism, riots, embargoes.
  • Acts of civil or military authorities.
  • Fire, floods, accidents, pandemics, epidemics.
  • Network infrastructure failures, Internet service provider failures.
  • Strikes or labour disputes.
  • Shortages of transportation, facilities, fuel, energy, labour, or materials.
  • Power failures or equipment failures.

g. Contact for legal notices

All legal notices to COORD should be sent to:

COORD Ltd
57 Lavender Avenue, Mitcham, CR4 3HL
Email: contact@coord.ltd

h. Survival

Provisions of these Terms which by their nature should survive termination shall survive any termination of these Terms or your use of the Services.

i. No third-party beneficiaries

These Terms do not create any third-party beneficiary rights except as expressly stated in Section 8(b) regarding Apple and Google as third-party beneficiaries for mobile application terms.

Accessibility

We strive to make COORD accessible to all users. If you experience any accessibility barriers while using our Services, please contact us at contact@coord.ltd so we can work to address them.

Electronic communications

You consent to receive any agreements, notices, disclosures, and other communications (collectively, “Notices”) from us electronically, including:

  • Email to your registered email address.
  • In-app notifications or messages.
  • Posts on our website.

You agree that all Notices we provide to you electronically satisfy any legal requirement that such communications be in writing. You may withdraw your consent to receive electronic communications by contacting us at contact@coord.ltd, but if you do so, we may terminate your access to the Services.

Unless otherwise specified in these Terms, all notices will be deemed to have been duly given when:

  • Received, if personally delivered or sent by certified or registered mail.
  • Receipt is electronically confirmed, if transmitted by email.
  • The day after it is sent, if sent for next-day delivery by a recognised overnight service.

Contact information

For questions, concerns, or support regarding these Terms or the Services, please contact:

COORD Ltd
57 Lavender Avenue, Mitcham, CR4 3HL, United Kingdom
Registered in England & Wales